Serafina Beach Resort PR Ocean View



Anticipated Hotel Opening in Condado District on March 20, 2018

The successful global restaurant brand, Serafina Restaurant Group announces today the opening of Serafina Beach Hotel, a stylish boutique property located in the trendy Condado District of San Juan, Puerto Rico. As the first new hotel opening in San Juan of 2018, Serafina Beach Hotel offers 96 contemporary guest rooms which feature floor-to-ceiling windows and boast dramatic views of the Atlantic Ocean or the adjacent Laguna del Condado, three new dining options including their signature aMare  restaurant, the energetic PiñaCo Bar and By the Pool, the hotel’s sexy oceanfront infinity poolside lounge as well as three private indoor-outdoor meeting and event spaces.

“Expanding the Serafina brand into a lifestyle hotel experience is a natural fit and next step for my partner Fabio Granato and I. San Juan is a city close to our hearts and we could think of no better place to bring to life the essence of Serafina in a hotel experience. We look forward to welcoming guests to our beautiful island, which is open for business,” said Vittorio Assaf, Serafina Restaurant Group Co-Owner. “Serafina Beach Hotel really captures the energy of the Condado district with stylish lounges,
sleek guestrooms and signature Serafina hospitality.”

To celebrate the grand opening, Serafina Beach Hotel is offering guests who book a stay during their
opening months with a special ‘Reveal’ rate available for a limited time. The ‘Reveal’ package includes:

• 30% discount on all room categories with a minimum two-night stay

• $60 food and beverage credit

• One signature cocktail per guest

• Limited edition Serafina branded gift

• Rates start at $369/night

Designed by New York-based design and branding studio, ICRAVE, Serafina Beach Hotel emanates a youthful, sexy and playful vibe that lends homage to the surrounding Atlantic Ocean and neighboring Laguna del Condado. Located just 10 minutes from the San Juan Luis Muñoz Marín Airport (SJU) and perched on the breaking waves of the Atlantic, the hotel design draws the ocean in through tones of blue, sea-glass greens, foam whites, and driftwood greys. The subtle and chic approach to the interior spaces is enhanced by bohemian accents, landscape elements, and pops of fresh art by way of native Puerto Rican artists such as Sofia Maldonado and Gerardo Cloquell, whose abstract murals inject an edgy viewpoint. Each of the 96 contemporary guest rooms at Serafina Beach Hotel measure at 325 square feet and feature oversized floor-to-ceiling windows, which deliver stunning, almost surreal views of the ocean to the north, and over the Laguna del Condado and glowing city night lights to the south. The hotel’s five signature Serafina Oceanfront Terrace rooms feature an airy 140 square foot exterior balcony that extends over the playful pool deck. The unique Positano Ocean Terrace Room includes a 280 square foot oceanfront terrace with panoramic views and a coastal vibe.

  • Serafina Beach Resort Puerto Rico Lobby
  • Carla Campos, Vittorio Assaf y Fabio Granato, Governor of Puerto Rico Ricardo Rossello, Pierre-Alex Maillard, and Manuel Laboy
  • Serafina Beach Hotel Employees

Serafina Restaurant Group will introduce three new dining concepts at the hotel, including the signature  aMare Restaurant, serving Mediterranean and seafood cuisine fused with local Puerto Rican flavors in dishes such as Branzino Al Sale, Paella “Di Antonio” and Linguini Alle Vongole, the lively PiñaCo Bar which features a charming, jewel-like bar that will offer a rich selection of Caribbean rums, light bites, cold pressed juices, detox shots and refreshing handcrafted cocktails; by day PiñaCo will feature Gustos Coffee, Puerto Rico’s finest specialty coffee offering artisan roasts, from espressos to high quality blends; as well as Serafina Beach Hotel’s poolside lounge, By the Pool where guests can soak in San Juan’s sun rays while sipping on vibrant cocktails such as an Aperol Spritz by the freshwater, ocean-front infinity-edge pool. All the food and beverage venues were designed to be social gathering spaces to encourage guests and locals to mingle at San Juan’s newest hot spot.

For groups and larger parties, Serafina Beach Hotel also offers three private indoor and outdoor venues that integrates the hotel’s youthful sophistication and relaxed setting to provide the perfect location to host business groups, celebrate milestone celebrations and weddings. Whether it’s in the oceanfront aMare terrace, the Mediterranean ballroom, or the vibrant pool deck, the Serafina Beach Hotel staff will work closely with guests to create memorable and personalized events and gatherings.

Embracing the vibrant culture of Puerto Rico, the hotel’s “Experience the Island” concierge service provides guests direct access to authentic and thrilling ways to experience the area such as nightly kayak excursions in the neighboring Laguna, private helicopter tours, culinary experiences, and expert guided tours through the historic and colorful city of Old San Juan, home to three UNESCO World Heritage Sites. Through Voluntourism programming, Serafina Beach Hotel offers guests the opportunity to connect with the local communities of Puerto Rico to participate directly in the rebuilding efforts of the island.


For more information about Serafina Beach Hotel or to book your stay, please visit or call (787)-625-6000.